Cobro Ventures approached us to assist in the development of Bublup, a template-driven and web-based tool that allows users to create and publish content easily. Its goal is to give it's users the ability to collect all of their digital content in one place while 'bubbling up' relevant search results based on the user's learned preferences. With our design and engineering capabilities, Bublup evolved this concept into a fully functioning, interactive and customisable publishing platform. We identified trends, and provided insights into the user journey then created lo-fi interactive prototypes through to rapid iteration functional demos, developing cross-platform production-ready code for mobile and desktop. The result was a self-contained, shareable platform with a sophisticated look, feel and ease of use.