Missions

Working off the global excitement and emotion of the 2014 World Cup, Nike launched an app to connect street soccer players to one another via a movement, with a focus on how and where to play. Helping Nike validate the true, authentic expression of street-culture in American soccer, we documented six street games in Portland, Oregon as part of this movement. Using game day stills and video, we were able to provide inspirational content for the app that showcased the spontaneity and unique style that street soccer has in the U.S.
Client
Nike
/
Golden Arm
Industry
Apparel
Discipline
Brand Activation
Role
Producer / Director / Principal